Joss & Main's Summer Edit is here– and 7 home trends to turn your space into a worldly escape. Expect faded fabrics, cool cutouts, sculptural and woven decor, fluted details, natural wood, lots of fringe and layers of texture. Every piece in the Summer Edit is designed to mix & match effortlessly. Stylists embraced their wanderlust by bringing in global touches: Mediterranean-inspired textiles, architectural accent pieces, and Aegean blues.
Home decor and interior style is something I didn’t expect to be into, but I love it! As Sr. Imagery Producer for Wayfair stand alone brand, Joss & Main, I plan, resource and produce their omni-channel lifestyle imagery. Working withThe Art Director and I ensure 2D and 3D imagery production is supporting and elevating the story of the brand. While some imagery is shot in studio or on location, the vast majority of the imagery is crafted in 3D by our in-house Stylists and Artists. They bring these images to life with styling, lighting, and gravity. Our photo-realistic imagery follows a similar timeline to a traditional photo shoot, but it is far more granular as we build every product, architecture, texture and prop from scratch. Tapping into my experience, I've quickly been able to implement efficiencies, manage complex creative requests and build bridges between teams through collaboration. It's exciting to be working in an innovative technology to create imagery. Here are some of the stunning images we've created for The Summer Edit on Joss & Main.
Joss & Main: The Summer Edit
Head of Creative: Joanna Berliner
Producer: Christine Reilly
Art Directors: Lucy Nadeau & Jess Ginsberg
Stylists: Michela Finnegan, Kadija Minah, Molly Downing, Jason Guerette, Lindsay Tyler, Pamela Romero
3D Artists: Aimee Szabelski, Lauren Scott, Kenzee Byrne, Brandon Ouellette, Lilly Blum, James Sasu, Chris Warnken, Matt Clancy, Gabe Davis, Sam Streed, Toyin Obasa, Jamie Guan
Retouchers: Chris Rhodes, Diane Lipski, Myra Thornton