My company, GVO consulted Trader Joe’s on improving their social distancing visual communication to better serve their brand. Previously, the neighborhood grocery store was using colored tape to define register numbers, cart placement and line markers. Since Trader Joe’s is known for clever artwork in-store and on their packaging, we applied their aesthetic when designing original vinyl decals. They wanted to offer a courtesy sanitization station to everyone entering the store so we designed a custom decal for that as well. We worked closely with Trader Joe’s from consult through product. We designed, printed and installed register markers, line markers and sanitization station markers.
GVO also designed custom social distancing decals for Round Two, Sauce Pizzeria, Krause Gallery and Round K.